Sponsorship
Opportunities

Pennsylvania Farm Bureau’s
70th
 Annual Meeting
.


Contact Special Events Coordinator: Kimberly Flegal – This email address is being protected from spambots. You need JavaScript enabled to view it. or (717) 731-3580.


Pennsylvania Farm Bureau (PFB) would like to invite you to sponsor our 70th Annual Meeting, being held November 16-19, 2020. Perhaps the most important days on PFB’s calendar, farm leaders from across the state meet to debate the policy positions of the organization and set PFB’s agenda for the coming year. As the Commonwealth’s largest farm organization, PFB represents farms of every size and commodity across the state.


Due to the unprecedented circumstances of the COVID-19 pandemic and the uncertainty as to what the situation will be like in November, we have made the decision to hold our event virtually. Although we look forward to returning one day to a sense of normalcy, we are also very excited about the possibilities that exist with going virtual. Typically, our annual meeting is attended by approximately 600 people who travel to Hershey Lodge from every corner of the state. We are excited that this virtual platform will now allow additional members who may not be able to leave their farm responsibilities, to participate from the comfort of their homes. This will allow you, the Sponsor, the opportunity to potentially reach a  larger audience.

Attendees will access the virtual annual meeting via a platform available as both a mobile app and a web-based app for laptop or desktop computers. Within the platform, attendees will be able to attend virtual educational sessions, browse the virtual exhibit hall, interact with sponsors, network with other attendees and watch “the main event”, a broadcast that will replace our meal functions recognizing award winners and the year’s achievements.  

 

With sponsorship levels ranging from $500 - $7,000, we have some fantastic branding opportunities this year. Below you will find a checklist of what each sponsorship level provides, but here are just a few highlights, from the many opportunities

Virtual
Exhibit
Hall


. . .

With two tiered levels of sponsor/attendee engagement

Swag
Bags

. . .

 

Attendees choose to provide you with their contact information to obtain your promotional information. This could be a coupon, a contest, or a prize.

Gaming

. . .

Attendees can earn points to be redeemed for prizes for engaging with sponsors

The higher your sponsorship level, the more points offered to attendees for visiting, which will result in higher traffic to your sponsorship areas.


In addition to your chosen sponsorship level, you may opt for an “add-on” $500 sponsorship opportunity to our Pre-Annual Meeting “Kick-off” event.  This event will allow attendees to become familiarized with navigating through and becoming comfortable with the virtual platform.  Sponsoring this event will provide an additional layer of logo/branding recognition even before the actual Annual Meeting begins. 

 

I look forward to hearing from you and answering any questions you may have regarding the sponsorship opportunities available.  Deadline for sponsorship commitment is September 14, 2020, but we would appreciate as much time as possible for planning purposes. 

 

Contact Special Events Coordinator: Kimberly Flegal – This email address is being protected from spambots. You need JavaScript enabled to view it. or (717) 731-3580.

       

 

Pennsylvania Farm Bureau 2020
Annual Meeting Sponsorship Opportunities

Sponsor Benefits

Bronze

$500-$999

Silver

$1,000- $1,999

Gold

$2,000-

$3,499

 

Platinum

$3,500-

$4,999

Diamond

$5,000-$5,999

Livestream

$6,000-$6,999

Limit 1

App

$7,000+

Limit 1

Sponsor listing during “main event”

Logo and link to website in sponsor section

Listed in member publication, Country Focus

Analytics reporting

Gaming incentives given to attendees for engaging with sponsors. Increasing points/bonuses given for higher sponsor levels of engagement

1x

points

2x points

3x points

4x points

5x
points

6x
points

7x
points

Logos appear in rotating banner ad

 

With

3-4 others per slide

1 per rotation

With

2 others per slide

1 per rotation

Exclusive slide

1 per rotation

Exclusive slide

2 per rotation

Exclusive slide-

3 per rotation

Exclusive slide-

3 per rotation

Color ad in member publication, Country Focus  

 

(1) 1/8 page

(2) 1/8 page

(2) 1/4 page

(2) Half
page

(2) Full
page

(2) Full
page

Sponsored posts on virtual community bulletin board

 

(1)

(1)

(2)

(2)

(2)

(2)

Opportunity to participate in SWAG BAG

 

Exhibit Hall, Level 1 –included in virtual exhibit hall w/description of company and link to website

 

Exhibit Hall, Level 2 – Scheduled time-slots for “virtual -live” staffing of booth available. Attendees can chat and/or schedule meetings. Expanded sponsor page layout.

 

 

Sponsor commercial played during main event

 

 

 

Push notifications sent directly to attendees’ mobile devices  

 

 

(1)

(2)

(3)

(3)

Host sponsored breakout session on a topic of your choosing

 

 

 

 

Upgraded recognition during main event (intro from host, premium ad placement)

 

 

 

 

 

Sponsor of all general breakout sessions and main event.  Logo on agenda.

 

 

 

 

 

 

App Sponsor with direct link to sponsor page and logo placement on start-up screen and app main menu.